Ways to drive traffic to your blog
By Astrit Kita • Dec 19th, 2007 • Category: Blogging TipsWays to drive traffic to your website or blog are unlimited the only limit to it is your pocket or brain (creativity). Trust me it is the truth, you can promote your website or blog or your product through heavy advertising or simply applying hard work and self promoting it, or even better if you are a great writer and have a top notch product than the promotion will come viral as people will be speaking about it and create the buzz your site needs.
But in case you are short in creativity, let me highlight some ways you could use to promote your website and drive traffic.
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Community Promotion
Community promotion is cost effective way to promote your website, or better to say costs $0, but in return it is time consuming and it is not going to happen just through one single day. The community promotion is nothing else but having a signature link in forums you participate or linking back to your site on blogs you comment at. As i said in the blog marketing post, you will see the effect of this type of promotion mainly if your participation has value to the community and your ideas or discussion makes sense.
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Textual advertising
Textual advertising is yet another way of promoting your service or product and it has double benefits. First textual links can drive a good amount of traffic and can be easily acquired if not even exchanged (but will speak about this concept of exchanging vs acquiring on a different post) as the links look more natural to visitors and don’t look as spam at all, second benefit is the SERPs (Search Engine Page Results) and high rankings in the search engines. A textual backlink is practically a VOTE to your website for the search engines, the more backlinks you get with your desired anchor text the more higher you will be ranking in the search engines and higher rankings will drive more organic traffic, but keep in mind that your priority is traffic before all and than SERPs (as long as you can manage to concentrate and acquire links from websites that do actually drive traffic the search engine rankings will come by later on). And to make things even easier there are dedicated marketplace for textual advertising (text links) such as Text Link Ads or LinkWorth, both (competitors) have a huge database of websites categorized on niches from which you can acquire backlinks on monthly basis. If it is your FIRST time signing up with Text Link Ads than follow this links to get $100 in free textual advertising as long as you spend $25 after you signup, you will get $125 on textual advertising by just spending $25 which can become a GREAT start for your advertising campaign.
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PPC Advertising
PPC (Pay Per Click) is yet another effective way to drive traffic to your site, but not always cheapest. The leader PPC advertising company Google AdWords (
) is one of the best known companies that drive the most traffic to your site. Their system is based on bidding, the more you bid for your ad the better ad placement your advertising campaign will have, but if you don’t know much on this type of advertising it is easy that you can lose money as it requires lots of work (monitoring your ads, where your campaign is being displayed etc), but mainly it depends from the answer of one important question Why do you need traffic?, if it is for your site which sells product you would rather want ads to appear on related sites that can drive quality traffic that will actually convert. In combination with Google Analytics you can track your ad campaigns and measure your profits. -
Entrecard
Entrecard is another scheme of driving traffic to your blog. Even tho many state that is not effective, I would say it IS from my own experience. To explain what Entrecard is and how much does it cost advertising through entrecard, Entrecard is a system where anyone can participate and the cost of participation is free (thats right, $0) by dropping E-Cards (Electronic Business Card) of the size of a 125×125 banner (or better to say, a 125×125 banner). How does it work, the whole system is based on credits, if you drop a card on someones site you earn 1 credit, if someone drops a card on your widget you earn 1 again (a win win situation), the system determines how much credits is worth to advertise on your site and once purchases an advertise from you you earn credits again. Simple no? And the good thing is, it works and it does drive traffic.
These are just few of the ways you could use to drive traffic to your website even tho I said the ways are unlimited, for this moment I will stop here and write again about more ways another day. If you would like to add more ways to drive traffic, please feel so by commenting bellow on this post.

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